Noxion
Noxion
Noxion
Noxion
Noxion
Noxion
Noxion

Noxion

Branding

Identity redesign and reconceptualization of a sportswear brand with 15 years’ experience in the country.
During the branding process, we defined all the brand guidelines: its target audience, character, personality and communication style. We held workshops to work on the brand’s values, consumers, promise and communication territory.
Lifestyle, nature and an active life outdoors were the key elements to redesign the brand’s identity and pour these concepts into a strong and innovative image.